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Ipomoea Batatas Root Extract
Ipomoea Batatas Root Extract
Low concern
Sweet potato is a whole food and its juice/extract is widely used as a natural color source. No specific safety concerns at culinary or coloring use levels.
Found in
20 products
What it is
Extract of sweet potato (Ipomoea batatas) root; can be used in foods (juice/concentrate) or in cosmetics.
Coloring concentrate (anthocyanin source from purple varieties); flavoring; nutrient source.
What regulators actually say
"Vegetable juice color is exempt from certification under 21 CFR 73.260."
"USDA FoodData Central provides nutrient data for sweet potato."
Regulatory status
United States — FDA
Whole-food extract; vegetable juice color permitted under 21 CFR 73.260.
European Union — EFSA
Anthocyanins from fruit/vegetable extracts authorized as E163.
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