Colouring Carrot Concentrate
Carrot concentrate is a 'coloring food' derived from carrots, providing natural carotenoid pigments. Considered safe; not a regulated additive when used as a food/coloring food.
What it is
Concentrated carrot juice or carrot extract used to provide natural orange/red color (carotenoid pigments) in foods.
Natural coloring providing orange/red hue from beta-carotene and other carotenoids.
What regulators actually say
"The color additive vegetable juice... may be safely used for the coloring of foods generally in amounts consistent with good manufacturing practice."
Regulatory status
United States — FDA
Vegetable juice color exempt from certification under 21 CFR 73.260.
European Union — EFSA
Generally permitted as 'coloring food' without additive E-number when whole-food extract; carotenes regulated as E160a.
Scan it before you buy it
Get Ube on iOS or Android — point at any barcode, see what's actually in there.
Get the app