Bite Privacy Policy

Information We Collect

When you use Bite, we collect:

• Your email address and name (via Google Sign-In or Sign in with Apple)
• Meal logs you create: food descriptions, ingredient lists, estimated portions, and calculated macros
• Photos you submit for food analysis (uploaded to and temporarily stored on our servers — see "AI Processing & Food Photos" below)
• Voice recordings submitted for food logging (transcribed on your device; the audio is not uploaded or stored)
• Daily nutrition totals and trends
• Body weight entries you choose to log (a dated weight measurement per day), used for your weight trend chart
• Body weight readings from Apple Health or Health Connect — only if you turn on Health sync, and only when you tap Add on a reading Bite offers you (see "Apple Health and Health Connect" below)
• Device information and error reports (for crash diagnostics)
• Your device Advertising ID, used to show ads (see "Advertising" below)

How We Use Your Information

We use your information to:

• Provide and maintain the Bite app
• Analyze food photos and voice/text input using AI to identify ingredients and portions
• Look up nutrition data from the USDA FoodData Central database
• Display your meal logs, macro totals, and daily summaries
• Display your logged weight entries as a trend chart and show patterns from your logged data on the Insights screen
• Sync your meals and weigh-ins with Apple Health or Health Connect, if you turn that on
• Power the AI coach with context about your logged meals
• Diagnose errors and improve app reliability

We do NOT sell, rent, or share your personal data with third parties for their marketing purposes.

AI Processing & Food Photos

When you submit a photo for food analysis, the image is uploaded to our cloud storage on Amazon Web Services (AWS), in the United States, where it is stored encrypted as the source material for analysis. The photo is then sent to our AI provider (Google Gemini) to identify the foods in it and estimate portions.

We retain each uploaded photo only as long as needed for analysis and to let you re-analyze or refine that result. Photos are automatically deleted approximately 30 days after upload (typically within about 30 to 31 days) by an automated storage-expiration rule. A photo is also deleted right away if its analysis fails.

When you delete your account, all of your meal logs, nutrition data, and profile are deleted immediately, and the food photos you uploaded for analysis are permanently erased from our cloud storage right away. (Source photos from analyses that were never tied to account deletion — for example, if you simply stop using the app without deleting your account — are instead removed automatically by the same storage-expiration rule, approximately 30 days after upload.)

AI-generated nutrition estimates are verified against the USDA FoodData Central (FDC) database. When a USDA match is found, macros are sourced from USDA data. When no match is found, the AI estimate is used and flagged as an estimate.

AI food analysis is not a substitute for medical or dietary advice. Accuracy varies by photo quality and food type.

Apple Health and Health Connect

Bite can sync with Apple Health on iOS and Health Connect on Android. Health sync is off until you turn it on in your profile, and you can turn it off there at any time. When you turn it on, your phone asks you to grant Bite access to exactly the data types listed here, and you can change or revoke that access later in the Health app on iOS (Settings → Health → Data Access & Devices → Bite) or in Health Connect on Android (Health Connect → App permissions → Bite).

What Bite writes: for every meal you log, the calories, protein, carbs and fat of that meal, together with the meal name and its slot (breakfast, lunch, dinner or snack); and for every weigh-in you log, your body weight. When you edit or delete a meal or weigh-in in Bite, the entry Bite wrote for it in Apple Health or Health Connect is replaced or removed, so nothing is counted twice; Bite never changes entries written by other apps or devices. Each time you turn sync on, Bite also writes the meals from your last 30 days, replacing any copy it wrote before, and you can cancel that while it runs.

What Bite reads: only body weight, and only readings that came from another source, such as a smart scale or another app, from the last 30 days. Bite reads nothing else — not your meals, workouts, or any other health data. A new reading is shown to you as an offer. It is saved to your Bite account only if you tap Add, and from then on it is handled like any other weigh-in you log, as described in this policy.

How we use it: Health data is used only to provide the sync feature described here. Health data is never used for advertising, never shared with the advertising SDK, never sent to our AI provider, and never sold or shared with third parties.

Where it lives: the entries Bite writes to Apple Health or Health Connect are stored on your device by those platforms, are covered by their own privacy terms, and are visible to any other app you have allowed to read that data there. Turning sync off stops all reading and writing but does not remove the entries Bite already wrote, and changes you make in Bite while sync is off are not carried over to them; you can remove them yourself in the Health app or in Health Connect, and deleting all of your Bite data from Settings asks Apple Health or Health Connect to remove every entry Bite wrote.

Third-Party Services

Bite uses the following third-party services:

• Google Gemini API for AI food analysis. See: https://policies.google.com/privacy
• USDA FoodData Central for nutrition data (public database, no personal data shared).
• WorkOS for authentication. See: https://workos.com/privacy
• Amazon Web Services (AWS) for data storage and hosting.
• Google AdMob (Google Mobile Ads) to display advertising in the app. AdMob collects and uses your device Advertising ID to serve and measure ads. See: https://policies.google.com/technologies/ads and https://policies.google.com/privacy

Advertising

Bite is free and supported by advertising. We use Google AdMob (Google Mobile Ads) to show banner ads inside the app.

To serve these ads, AdMob collects and uses your device Advertising ID (the Android Advertising ID or Apple's Identifier for Advertisers). This identifier, along with limited device and ad-interaction information, is collected and shared with Google for advertising purposes — including showing ads and measuring ad performance. We do not sell your personal data, and we do not share your meals, photos, nutrition data, or body weight entries with advertisers. Your body weight and any information derived from it are never used for advertising or shared with the advertising SDK.

You control advertising tracking through your device settings. On Android you can reset or delete your Advertising ID, or opt out of ad personalization, under Settings → Privacy / Google → Ads. On iOS you can turn off "Allow Apps to Request to Track" or deny tracking for Bite under Settings → Privacy & Security → Tracking, and limit ad tracking under Settings → Privacy & Security → Apple Advertising.

For users in regions that require consent for advertising (such as the EU, UK, and Switzerland), Google may present a consent prompt governing how the Advertising ID is used. You can learn more about how Google uses advertising data at https://policies.google.com/technologies/ads

Data Storage & Security

Your meal logs and account data are stored on AWS servers in the United States, encrypted at rest. Authentication tokens are stored securely on your device using platform-native secure storage.

Food photos are transmitted over HTTPS (encrypted in transit) and stored encrypted on AWS in the United States. They are kept only as source material for analysis and automatically deleted approximately 30 days after upload, as described in "AI Processing & Food Photos" above.

While we take reasonable measures to protect your data, we do not guarantee against data loss. Meal logs, macro data, and other content stored in Bite may be lost due to technical failures or other causes beyond our control.

Data Retention & Deletion

You can delete individual meal entries at any time within the app. You can delete all of your Bite data from Settings, which immediately removes:

• Your Bite profile (targets, goal, and body stats)
• All meal logs and nutrition data
• All body weight entries
• The food photos you uploaded for analysis
• Every entry Bite wrote to Apple Health or Health Connect, if you had Health sync turned on (Bite asks the platform to remove them; entries written by other apps or devices are not touched)

This data is deleted immediately and cannot be recovered, including the food photos you uploaded for analysis, which are erased from our cloud storage right away. Deleting your Bite data does not delete your shared sign-in account used across other PPV apps; it signs you out and removes only your Bite data.

Children's Privacy

Bite is not intended for use by children under 13. We do not knowingly collect personal information from children under 13. If you believe a child under 13 has created an account, please contact us and we will delete it promptly.

Your Rights

You have the right to:

• Access your data within the app at any time
• Delete any meal entry you have created
• Delete any weight entry you have created, directly in the app
• Turn Health sync off at any time in your profile, and change or revoke Bite's access in your phone's Health settings
• Delete all of your Bite data from within the app at any time
• Reset your Advertising ID or opt out of personalized advertising through your device settings, as described in the "Advertising" section above

Changes to This Policy

We may update this Privacy Policy from time to time. We will notify you of material changes by updating the "Last updated" date. Continued use of the app after changes constitutes acceptance.